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Triller struck some splashy partnerships with online celebrities like Josh Richards and the family of TikTok star Charli D’Amelio. Triller's Josh Richards Invests in Breakr, a New App Linking Artists With Influencers . Breakr claims to have acquired 18,000 users already, roughly 70% of whom are artists — the majority independent — while the other 30% are influencers. As a growing number of companies and countries ban TikTok due to security concerns, social media A-listers and entrepreneurs Josh Richards, Griffin Johnson and Noah Beck have joined an impressive roster of top influencers and content creators jumping over to Triller, the … Joshua Kenneth Richards (born January 31, 2002) is a Canadian internet personality. FACEBOOK; TWITTER; EMAIL ME; Courtesy Photo "We feel like [influencers] have an ability to break music that has been undervalued," says Richards, who co-founded social collective Sway House. “Even though they were pre-market when we met, the energy of [Breakr] was lit in that they have a rare combination of hustle, smarts and they are authentic to the culture they are building for.”. I have also partnered with Ellen Degeneres’ company, UnHide. What skills enabled you to take your passions to the next level? Artists can find out more about Breakr here, and influencers here. 2/2/2021 by Tatiana Cirisano. The startup is part of a push over the past two years to professionalize and streamline the influencer marketing industry around music, with influencer marketing agencies like Songfluencer, Get Engaged […] The new investment funds will be used primarily for two things: Building up Breakr’s presence as a marketplace for independent artists, who otherwise might not have the resources to launch influencer marketing campaigns; and on the flip side, making it easier for record labels and management agencies to do business on Breakr. Richards, the co-founder of digital talent management firm TalentX Entertainment has become an investor in Triller and will be joining the company as Chief Strategy Officer. “Instead of just a one-time post, and then that song blows up, and we feel that we’re a part of that transition, and we don’t get a piece of it.”. Let's collaborate on influencer marketing and social media stories. February 2, 2021. in Video Editing I make sure to always be active and to continuously be posting content, but I also love being creative and brainstorming ideas and skits. The Last week, the company he co-founded, TalentX Entertainment, entered into a groundbreaking partnership with Warner Records, and it was announced that Josh would be the first artist signed to the new label! We’re talking about human beings — people who are actually going to take their time, their effort and the audience that they’ve built to promote you. Richards’ investment — the exact amount of which was not disclosed — makes the 19-year-old a partner and advisor to Breakr, adding to his lengthy list of influencer-related businesses and investments. In July 2020, the social media sensation went from just making short videos on the app to being named the Chief Strategy Officer of TikTok’s rival app, Triller. You started your own business selling hockey merch when you were just a kid. It’s not … Most Impressive Ranking # 83 dirtyminded out of 623 stories Other Rankings In addition to heading up strategy at Triller, Josh Richards will oversee the company’s implementation of live streaming and the addition of monetization tools. Josh Richards, a co-founder of Sway's parent company TalentX Entertainment, and fellow Sway House member Griffin Johnson have invested in Breakr, Billboard reports. I knew it was possible and through TikTok’s unique algorithm, authenticity is rewarded at an exponential rate. In July, he also launched TalentX Records, a joint venture record label with Warner Records to which he is signed as a recording artist, and was named CSO of Triller, of which he is also an investor. Johnson and … … Josh Richards Drops TikTok For Triller & Signs Record Deal. Breakr, a new platform connecting artists and influencers, has received investment from TalentX Entertainment founder and Triller chief strategy … On the platform, influencers create profiles, set their rates and update their music preferences for campaigns on platforms like TikTok, Triller and Instagram, while artists, who also create profiles, submit their music directly to influencers for review. By. When Musical.ly evolved into TikTok, you challenged yourself to hit 10K followers by the end of the summer. $100 Bonus Offer for Today's Best Checking Account. He has a following on a number of social media platforms and serves as chief strategy officer of Triller. When I was getting started, I felt like I was put in a box sometimes and was forced to create content that didn’t feel authentic to me. Josh Richards started his journey on social media at the age of 14 on musical.ly. Since then, he has accumulated 24 million followers on TikTok, 7.4 million followers on Instagram, and 2.45 million followers on YouTube with content centered around dance and acting. Breakr was co-founded by a group of HBCU alumni in November, including brothers Ameer and Tony Brown, Daniel Ware, and Rotimi Omosheyim. Josh Richards, Noah Beck and Griffin Johnson have joined the social media app Triller, citing growing security concerns on TikTok as their reason for … Ryan Kavanaugh, Proxima’s founder and owner, is a strategic partner in the Triller platform. According to the Los Angeles Times Josh Richards, (who officially left the Sway House in May) has announced his departure from TikTok, allegedly over growing security and data management concerns. Josh Richards is on Facebook. I am really interested in partnering with  brands that have, a charitable component and are socially conscious, The Influencer Marketing Industry Global Ad Spend: A $5-$10 Billion Market By 2020 [CHART], INFLUENCER MARKETING 2019 INDUSTRY BENCHMARKS, 8 Brands Doing Coronavirus Influencer Marketing Right on Instagram and TikTok, 10 TikTok Marketing Campaigns: How Brands are Using TikTok Influencers, The Best Influencer Marketing Case Studies: Campaigns From Top Brands, Influencers, & More. Breakr, a new platform connecting artists and … Launched in November, the startup was co-founded by a group of HBCU alumni whose backgrounds span music, marketing, promotion and banking: Brothers Ameer and Tony Brown, plus Daniel Ware and Rotimi Omosheyim. “You’re able to really search through a bunch of artists that you can pick out individually and help break their career,” he says. Show full articles without "Continue Reading" button for {0} hours. You managed more than double. I am looking forward to growing my platform in order to continue being able to give back in bigger ways. Meet John Derting: Photography Influencer & TikTok Star. You’ve mentioned before that you view giving back to your community as an ethical responsibility. Triller’s Josh Richards Invests in Breakr, a New App Linking Artists With Influencers. Josh Richards grew up in a small town outside of Toronto. It’s all about balance! Triller's Josh Richards Invests in Breakr, a New App Linking Artists With Influencers. He had his first business when he was 13. Josh Richards, Griffin Johnson and Noah Beck said they came to a collective decision to slowly withdraw from TikTok a few months ago … Originally from Cold Springs, Ontario, he attended St. Mary Catholic Secondary School (SMCSS) for his secondary education in Cobourg, Ontario. Now he’s got his hands in everything: talent agency, energy drink, dog food, podcast, he’s the CSO of Triller, and on and on. We’re always connecting with new people to grow our brands and business is our priority. How free-flowing do you try to make your content? The size of their investments was not disclosed. Breakr claims to have acquired 17,000 users already, roughly 70% of whom are artists -- the majority independent -- while the other 30% are influencers. Let us create a custom campaign to fit your brand's unique needs. Josh Richards started his career as just another TikTok star, but now the Sway House member is creating a total business empire. Read about Josh’s insights into the social media game and his plans to move forward. Triller’s Josh Richards Invests in Breakr Application. It also … The beauty of social media is that it offers a platform to anyone who puts in the work and creates fun and engaging content. Describe your Triller persona in three words: As a former OG Sway House member, what is the biggest misconception of creator houses? Triller's Josh Richards Invests in Breakr, a New App Linking Artists With Influencers billboard.com - Tatiana Cirisano. Not including the funds from Richards and Johnson, Breakr has raised roughly $800,000 to date, according to its founders. Triller leased a Mercedes-Benz for Josh Richards, another TikTok star. Slowly but surely, several huge TikTok stars have announced to their followers that they’re leaving TikTok for Triller. (Tina Fekula) When Josh Richards first began posting lip-syncing videos as a high school freshman four years ago, he never imagined he would one day become a huge TikTok star. Johnson, who is also an advisor to and investor in Triller, adds that Breakr makes it easier for influencers to make their music preferences known and comb through submissions in one place, ultimately leading to more authentic partnerships. Breakr, a new platform connecting artists and influencers, has received investment from TalentX Entertainment founder and Triller chief strategy officer Josh Richards along with Griffin Johnson, fellow member of influencer collective Sway House. By cschmidtsr. ysbnow. Microsoft may earn an Affiliate Commission if you purchase something through recommended links in this article. How has your short form video content changed over the last three years?

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